Privacy Policy

Last Updated: 12/24/2025

This Privacy Policy explains how Matt Frost Homes (“we,” “us,” or “our”) collects, uses, and protects your personal information when you visit our website, submit forms, communicate with us, or use our services.

By using our website or providing your information, you agree to the practices described in this policy.

1. Information We Collect

We may collect the following types of information:

Information You Provide

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Property preferences or details

  • Messages or inquiries sent through forms or chat

Information Collected Automatically

When you visit our site, we may collect:

  • IP address

  • Browser type and device

  • Pages visited and time spent on site

  • Cookies and similar tracking technologies

This helps improve website performance, user experience, and marketing.

2. How We Use Your Information

We use your information to:

  • Respond to inquiries and provide real estate services

  • Schedule appointments and consultations

  • Send emails, SMS messages, and follow-ups related to your request

  • Improve website performance and marketing

  • Comply with legal obligations

We do not sell personal information.

3. SMS Messaging & Consent (A2P Compliance)

By submitting your phone number on our website or forms, you agree to receive text messages from Matt Frost Homes.

  • Message frequency varies

  • Message and data rates may apply

  • Consent is not a condition of purchase

You can opt out at any time:

  • Reply STOP to cancel

  • Reply HELP for assistance

We only use your phone number for communication related to your inquiry and services we provide.

We do not share or sell SMS opt-in data, consent, or phone numbers with third parties for marketing.

4. Cookies & Tracking

We may use cookies and analytics tools (such as Google Analytics) to:

  • Understand site usage

  • Improve user experience

  • Measure marketing performance

You may disable cookies through your browser settings, though some features may not function properly.

5. Sharing Your Information

We may share information only when necessary:

  • With service providers who assist our business (CRM, email, hosting)

  • With partners directly involved in providing requested services

  • As required by law, court order, or legal process

All third parties are required to protect your information and use it only for permitted purposes.

We do not sell personal information.

6. Data Security

We take reasonable measures to protect your personal information against loss, misuse, and unauthorized access. However, no method of transmission or storage is 100% secure.

7. Data Retention

We retain your information only as long as necessary for:

  • Providing requested services

  • Business operations

  • Legal or regulatory obligations

When no longer needed, information may be securely deleted.

8. Your Rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you

  • Request corrections

  • Request deletion (where legally allowed)

  • Withdraw marketing or SMS consent

To make a request, contact us using the email below.

9. Links to Other Websites

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.

10. Children’s Privacy

Our services are not intended for children under 13, and we do not knowingly collect information from children.

11. Changes to This Policy

We may update this Privacy Policy periodically. Continued use of the website after updates means you accept the revised policy.

12. Contact Us

If you have questions about this policy or your data, contact:

Matt Frost Homes
Email: matt@mattfrosthomes.com
Website: https://mattfrosthomes.com